The GBCC has a well-established corporate brand coupled with many years of history and success as a leading business support organisation. Our brand is strongly influenced by our mission, vision and values – understanding what the Chambers stand for and what we can offer our members, clients, stakeholders and employees alike is fundamental in ensuring our success and long term sustainability.
Our five core values (the 5 C’s) were identified by a working group from across the organisation as those that best represented our work ethics and unique organisational culture. Our Values form part of our everyday working life and influence our behaviour at all levels through our interactions with customers - both internal and external.
We value and respect the collective contribution, knowledge, ideas and opinions of others to overcome challenges and achieve results and common purpose
We take great pride in our work and responsibility for our actions, instilling trust and confidence in one another
We embrace challenges, innovation, diversity and ingenuity to effectively develop ourselves, develop opportunities and strive for excellence
We value our heritage and traditions and act with professionalism and integrity
Our customers are at the heart of everything we do. Our extensive knowledge and expertise enable us to provide impartial advice and support. We forge long-term relationships with our customers through communication with clarity