Dear Business Coaching Cynic

Meta4 Business Coaching

...You don’t know what you don’t know…

‘The unknown unknown as opposed to the known knowns are the most difficult category to fathom.’ Donald Rumsfield

To comprehend that something may help you achieve, feel or do for you if you’ve never experienced it before will create the tendency to  shut it out completely. I get it.

Confession, I felt like this about my business coach before I started working with her many years ago. We all know humans are creatures of habit. On the whole we are risk averse.

We want to know, "what difference will doing this have my life?" before we will even venture into finding out a little more.

To buy completely into something that we’ve not done before (that has no previous results or yard stick to go by) means we either hover in procrastination or remain firmly in the it-won’t-work-for-me camp...

I’ve experienced business coaching but it didn’t work for me... Business Coaching, like Business Coaches, comes in all shapes and sizes.

For you to achieve the best results coaching should be clearly aligned with your desired world as a small business owner. It should have a plan of action, clear outcomes and objectives and be always working with you towards making your personal and professional life easier and more fun, doing the things you love.

Even with an initial chat you should feel like a weight has been lifted and that the results you are seeking are not too far away. I can’t achieve any more in my business

"I can’t earn any more money."

"I’m only able to work a certain amount of hours in a day, week, month…", is a common misconception and one that negatively impacts on the running of small businesses, keeping the owner feeling restricted, overworked, underpaid and stressed and often delivering a service that is starting to feel unfulfilling.

Encouraging more innovation and openness to new ideas and arriving at the best solutions more easily is a skill a good business coach will enable you to do quite quickly.

There are always answers to every challenge and these are more accessible through talking, with the right guidance and having the luxury of space and time to think more clearly.

What do they know that I don’t!?

In agree with this one completely, after all anyone can set up as a Business Coach - there are no credentials, qualifications, success record or industry memberships required. Hopefully this will change in time.

For now, do your due diligence. Follow a few business coaches on social media, book in and have a strategy session or consultation, whichever is offered for free and look around their About Me and LinkedIn pages to understand their experience, successes and qualifications in the industry.

Speak with people they have worked with in the past and present. Ultimately like anything that holds risk the best judge is your gut instinct - dig in and trust it.

With best wishes for a more positive and in control you, Clare 

Clare Whalley celebrated 10 years in business in 2017. A great milestone to achieve. She graduated with an International degree in English and Education and went into corporate life to pursue a career outside of teaching. Successfully passing a rigorous graduate scheme into a blue chip company; working in several positions across team management, customer service and sales roles.

A working trip to India helped her decide to resign, retrain and set up her own coaching and training business. Clare now lives in Sutton Coldfield, Birmingham with her two young children, Isabelle and James and her husband Rob. Clare works with fellow business owners to help them create a business they love too.

She uses strategies and tools which will help business owners get to the clients they love to work with, with more consistency and ease.

To find out more about my small business coaching programs or to have a chat with Clare to find out more about how coaching can help you and your business book in for a free one hour business strategy session