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Scheme encourages firms to invest in employee wellbeing

29 March 2019

A new workplace health and wellbeing initiative targeting businesses across the West Midlands is set to launch this summer.

The ‘Workplace Wellbeing Challenge’ is a fun and inclusive opportunity for companies across the region to invest in the health and wellbeing of their employees.

Research indicates an average of 5.31 sick days are taken per person every year, costing businesses in excess of £14.9 billion.

With the concept of employee wellbeing becoming more relevant than ever for both small and large businesses, ‘The Workplace Wellbeing Challenge’ provides an opportunity for businesses to showcase their commitment.

The programme is a partnership between Sport Birmingham and Kaido.

It runs from the end of May for six weeks, culminating in a ‘Wellbeing Champion’ event to celebrate the achievements of employees and support employers in creating a future wellbeing strategy at their business.

Kaido’s digital behaviour change programme focuses on improving an employees’ physical, mental and social wellbeing.

Individually, or as part of self-selected teams, employees earn Kaido Points for positive improvements they make in their physical activity, nutrition, sleep and mental health.

These points fuel their progress along a virtual journey, unlocking milestones and rewards.

As the challenge progresses they are signposted to relevant health and wellbeing resources and activities to support them in building long term and sustainable healthy habits.

Every business receives a post-challenge engagement report and is invited to a half-day Wellbeing Champion seminar where they will receive their ‘Investors in Wellbeing’ certification and challenge trophies.

Mike Chamberlain, chief executive of Sport Birmingham said: “The Kaido Workplace Wellbeing programme offers a comprehensive and fun solution to discover and maintain healthy practices both within and outside of the workplace. 

“It complements our objectives as a charity to raise awareness of the local activities and resources available to achieve a healthier lifestyle and we also see the Kaido platform being a key tool in helping us to deliver against our ‘Thrive at Work’ commitments.”

Paul Faulkner, chief executive of Greater Birmingham Chambers of Commerce and chair of trustees at Sport Birmingham, said: “It is no coincidence that businesses who encourage healthy practices are able to maintain happy workforces and achieve great results, so I’m delighted that Sport Birmingham are driving this important initiative.

“The Workplace Wellbeing Challenge is both a fun and rewarding way for businesses across the region to demonstrate their commitment to employee wellbeing and I would encourage businesses of all sizes to register their interest in this brilliant programme.”

Rich Westman, chief executive of Kaido said: “We are passionate about making workplace wellbeing as accessible and relevant to small businesses as it is to large corporations.

“Bringing our Workplace Wellbeing Challenge to the West Midlands and partnering with Sport Birmingham to deliver it, is a perfect opportunity for us to support employers in developing their workplace wellbeing strategy.”

For more information about the challenge or to register your interest, visit https://kaido.org/birmingham or email hello@kaido.co.uk

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