Marketing tends to be associated with spending and big budgets. But it really doesn’t need to be like that. If you have time, commitment and a little creativity you can deliver results for your business with minimal outlay. Whether you run a small business or a large one, this seminar is designed to help you deliver more for less.
Graham runs Great Escape Cars in Redditch, which provides classic car driving experiences and restoration services. He has done this full time since 2009 after giving up a senior marketing role for a large construction company. Before setting up the business he managed large marketing teams including PR, design and telemarketing as well as external agencies. Typically spending less than £1,000 per year on marketing he has built the firm into a £750,000 turnover business, picking up awards from the Chamber on the way for sales and marketing and use of social media.
At this seminar Graham will describe how he has applied simple marketing principles to deliver tangible results for his business and how this approach could be applied to your business. You will learn how to spot and create market opportunities, structure your marketing activity to create awareness and engagement, how to use influencers effectively and how to make social media work for you. Graham will also cover how to resource your marketing, including managing staff and agencies.