Having an Effective Marketing Strategy | Start-up and Small Business Academy

Time: 09:30 - 12:30

Date: 09/06/2023

Division: GBCC

Venue: STEAMhouse

EVENT DESCRIPTION

Guess what?... Marketing is NOT about being on Facebook! Granted, digital marketing is an important tool for many businesses but it has to be part of an overall marketing strategy, otherwise costly mistakes and a lack of ideal clients will be the result. Marketing is daunting for many businesses and does require skills that many businesses are not familiar with. 

This module is 3 of 6 from the Start-up and Small Business Academy and is designed to take you through how to create the basis of a strong, effective marketing plan for your business. 

Speaker

Anthony Tattum | Big Cat Agency

About the start-up and small business academy 

"Our Start-Up and Small Business Academy ensures our members have free access to the expertise that can help them best develop their businesses. At the Chamber, we want to use our network to connect our small business members to the highest quality advice, insight and support to help them on their journeys". - Henrietta Brealey, CEO GBCC

The Academy’s aim is to support strong business growth and provide access to regional leading experts on key business knowledge pillars. It is a structured programme of workshops plus peer support and an opportunity to be mentored upon completing the programme. .

who is the academy ideal for?

• Businesses looking for bite-size but in-depth business sessions from experts on challenging areas that could be holding them back
• Businesses needing a refresher on key business basics and looking to gain new insights from experts
• Businesses looking to create a structure for growth who have started within the last 12 months
• Businesses that would benefit from the support and accountability of their peers and are in the start-up phase

The Academy offers 6 in-person half-day in-depth modules, with leading experts giving you their advice and insights for free, saving you valuable time and money. 

Programme for the year:

• Business Planning and Growth
• Financial Forecasting and Cashflow
• Marketing
• Productivity and Processes
• Closing Sales with Ease
• People Management and Mindset

The academy is by application only. If you would like further information and to apply for a place on the next academy please email J.Hume@birmingham-chamber.com