Practical Tips for Planning, Strategy & Sustainable Growth
Part of the Business Growth Studio
As marketing channels evolve and customer expectations rise, small businesses are under pressure to plan smarter, act faster, and stay consistent, often with limited time and resources. Artificial intelligence is no longer a distant innovation; it’s a practical, accessible tool that can strengthen your marketing strategy, sharpen decision‑making, and help SMEs scale with confidence.
Get clarity and confidence in your marketing with this practical, hands-on workshop designed for small business owners. Whether you’re starting from scratch or refining an existing plan, this session will help you strengthen your approach and make your marketing work smarter.
Having a clear, structured marketing toolkit is essential. The right mix of AI‑enabled processes, planning frameworks, and practical tools empowers teams to work more efficiently, maintain consistency across channels, and adapt quickly without relying on large budgets or external agencies.
Join us for a focused, practical session, exploring how AI can be used to enhance strategic planning, streamline workflows, and build a marketing toolkit that is both future‑ready and grounded in real‑world practicality.
What we'll cover:
✔️ Using AI to support marketing planning, research, and strategic decision‑making
✔️ Applying practical, accessible AI tools to improve content development and campaign preparation
✔️ Building repeatable frameworks that help small teams stay organised and consistent
✔️ Automating simple, time‑consuming tasks to free up capacity for higher‑value work
✔️ Preparing your marketing approach for emerging trends and technologies shaping 2026 and beyond
Who should attend?
This session is ideal for:
- SME owners and directors
- Marketing managers and in‑house teams
- Entrepreneurs and founders looking to scale efficiently
- Business leaders responsible for growth, brand, or customer engagement
Agenda:
- 9:00am – Registration, Refreshments & Networking
- 9:30am – Welcome from the Chamber
- 9:40am – Workshop delivery
- 10:50am – Closing comments from the Chamber
Speakers
Speakers TBC
Venue
📍GBCC, 7th Floor West Wing, 54 Hagley Road, Birmingham, B16 8PE
Why this matters!
This workshop event is part of the Business Growth Studio, a new GBCC programme designed to equip Greater Birmingham SMEs with the essential tools, knowledge, and connections to grow confidently in today’s economy. Through digital resources, expert insights, practical workshops, peer support, learning & sharing, and networking opportunities, the Business Growth Studio supports SMEs through the different stages of their journey.
