Blogs

In an age of AI-generated quotes, headshots and credentials, 'fake experts' are eroding trust in media, journalism and PR. In Why Trust Still Matters in PR – Even More in the Age of AI, Sarah Thompson (STC-PR) examines this threat, shares examples from Press Gazette, and stresses that relationships, ethics and professional verification remain key to credible PR.

Busy running your business? That’s exactly why HR gets put off

Combining ground-based and drone video creates dynamic, engaging showreels that showcase a company, its products, or projects from every angle. Drones add scale and cinematic movement, while ground footage captures detail, resulting in a polished marketing tool that captivates viewers and strengthens a brand’s impact.

Many business owners feel pressure to be visible online, but struggle to see how content fits into a real business strategy. In a recent interview with Dan Dennis from Video Formula, I shared my backstory and my journey into business. While the early part of the conversation focuses on background and experience, the later discussion looks at something many founders are grappling with.

Read about the business case for executive coaching, exploring its proven 5–7x ROI, impact on engagement and retention, and the conditions required for coaching to deliver real value. Drawing on industry research and TLC’s own impact data, it highlights common leadership development pitfalls and shows how organisations can implement coaching in a way that drives measurable performance, progression, and long-term leadership capability.

Learn how Midlands businesses can benefit from the Corporate Club perks offered by Turkish Airlines, including a range of priority services, gourmet dining and integrated benefits.

It's no longer enough to list a job's responsibilities and requirements when advertising an opportunity in your business. If you want to get in front of the right candidates, a job advert in 2026 needs to rank, engage, convince and convert - but how exactly do you write an advert that does that?

Are you looking to improve your approach to digital marketing in 2026? R&Co Communications share the best habits to embrace for the year ahead.

With the imminent changes to how employers can use their apprenticeship levy, BMet provides an overview of what we know so far with a call to action

Drone mapping and 3D site models enable construction teams to view, measure, and plan sites remotely, reducing site visits, improving safety awareness, and saving time and money.

Explore the real cost of leaving trade marks, designs and other IP unprotected, highlighting how proactive registration is a simple, affordable way to safeguard a business’s brand, products and long-term success – and how business advisers play a crucial role in preventing costly mistakes.