Consultancy unveils brand refresh as it continues growth journey

Business change consultancy Entec Si will reveal its refreshed brand identity today at the Greater Birmingham Chamber of Commerce Autumn Expo, as it embarks on the next phase of its growth journey.

Created in 1996, it began expanding in 2014 and now supports business change in the public and private sector across the country, with a 25 strong team of expert consultants.

With clients across local government, health, not-for-profit and transport, the consultancy specialises in technology, digital transformation and culture change.

Having changed to a consultancy model in 2020, it has recently expanded the team to strengthen the Company Board and Strategic Leadership Board, and has now invested in a new brand identity, with a new website being launched in November.

Its new image includes a new logo and vibrant look and feel, which showcases its people who deliver its consultancy services.

Eman Al-Hillawi (pictured), Chief Executive and co-founder of the consultancy said, “This year has been about laying the foundations for future growth by investing in our people and strengthening our leadership team. Now we are entering our next phase of our growth plan through a stronger marketing presence that places our people at the heart of our service offer.

“This will be particularly visible on our new website coming soon, and through our marketing activity going forward. We pride ourselves on being a values-based company that works with clients whose purpose is to serve people and communities, and this ethos will not change as we grow. ”

Meanwhile, its operations director, Sarah Towers, who joined the business in January 2022, has become a Company Board member, joining co-founders Eman Al-Hillawi and Peter Marsden. Sarah 's extensive commercial experience and a data driven approach to management creates a stronger team at the top level.

The company has also promoted 50 per cent of its team this year, demonstrating its commitment to develop and invest in its people and deliver client excellence.

The brand refresh has been created with support from Midlands based businesses, Ammba Digital and Independent graphic Designer, Lisa Barrett.