Hot holding specialists to make New Orleans trade show debut

Midlands manufacturer Flexeserve will be showcasing its industry-leading hot-holding units at a major show in New Orleans for the first time.

The hot-holding and food-to-go experts are set to make their debut at the IDDBA Show at the Ernest N. Morial Convention Center in New Orleans from 1 to 3 June.

The International Dairy Deli Bakery Association (IDDBA) is a nonprofit trade association with over 1,500 members from food retailers to manufacturers and more.

Their annual tradeshow is a major networking event within the industry – attracting more than 10,000 registrants each year.

Flexeserve will be exhibiting its equipment at the What’s in Store Live! area of the IDDBA Show.

“We’re ready to show everyone at IDDBA how they can use Flexeserve hot-holding units to offer a huge range of food at incredible quality – driving sales throughout their operation for supercharged profit,” says Sean Landrum (pictured), culinary director at Flexeserve.

“What really sets us apart from competitors and unlocks true hot-holding for all customers is our technology.

“Every Flexeserve heated display uses our pioneering 3D convection system that means any food item can be held at just-cooked quality for longer than ever thought possible.

“We’re excited to show every operator at the IDDBA Show what they can achieve with Flexeserve.

“From keeping a bakery’s brownies warm and gooey to holding the perfect meatball sub – maintaining the bread’s fluffy consistency – only with Flexeserve can they offer their food the way it was meant to be.”

As well as industry-leading hot-holding units, Flexeserve’s specialists have also developed services to support their customers’ needs and maximize the capabilities of their products.

Connect by Flexeserve is the first cloud-based service of its kind, offering complete automation of any hot-holding program remotely.

Key accounts manager, Rachel Paul, added: “Connect’s impact is already being felt by global brands due to the unmatched control and savings potential it gives hot food operators.

“Each Flexeserve unit or its individual shelves can be powered on or off, and temperatures fine-tuned, with real-time data management to guide every decision, leaving nothing to chance.”