Join founding creator programme to ‘shape future of social media’
Chamber members are being invited to help shape the future of social media by signing up to a new programme.
Bettr Social - the brainchild of Birmingham tech prodigy John Tsopanis (pictured) – is a new social media platform prioritising brand safety, human-centric interaction and positive social impact.
And Chamber members are being invited to help shape the direction of Bettr Social by joining its exclusive Founding Creator programme.
John says the initiative offers an opportunity for the local business community to play their part in shaping a more ethical digital environment.
Bettr Social aims to build a deep tech social network with robust brand safety, meaningful user verification, and controls promoting user well-being.
It also promises to “fill the streets with immersive augmented reality experiences”.
The first 50 Founding Creator positions are reserved exclusive for Chamber member businesses.
To secure a place, members must pledge to allocate a minimum of 10 per cent of their current social media advertising spend to Bettr Social upon its launch.
In return, they will be automatically followed by the first 100 million users and receive a complimentary bespoke AR installation for their business.
A further 50 positions are available for established creators with over 100,000 followers whose values align with Bettr's mission for a healthier online space.
They must pledge to concurrently post content on Bettr Social alongside existing platforms upon launch.
John said: “The growing demand for healthier social media alternatives presents a unique moment for innovation.
“Bettr Social aims to meet this need, offering a platform built for meaningful engagement and ethical practices.
“For the Birmingham business community and local creators, the Founding Creator programme represents a distinct opportunity to be involved at the ground floor of this venture.”