Freeths advise on major investment into luxury watch dealer

National law firm Freeths has advised Watchfinder founder Stuart Hennell on his investment as lead investor into British second-hand luxury watch dealer Subdial.

The investment is part of a £1.5 million funding round that also included Active Partners, who invested £4 million into Subdial in 2021.

Subdial’s mission is to revolutionise the luxury watch market by providing a seamless platform for trading and collecting watches.

They aim to empower collectors to develop their collections over time through innovative trading solutions and exceptional customer service.

This investment will allow Subdial to strengthen its technology platform as it is and will help the company to open a physical Clubhouse in early 2025.

Leading the Freeths team on this transaction was corporate partner Malin Svanberg Larsson and managing associate Edward Chapman.

Malin (pictured): “This partnership underscores Stuart’s commitment to supporting innovative ventures within the luxury watch market.

“We are confident that this collaboration will foster significant growth and mutual success for both parties.  This transaction exemplifies the expertise and dedication that Freeths brings to facilitating investments both for investors and companies.”

Stuart added: “I would like to extend my heartfelt thanks to Freeths for their exceptional legal advice and support throughout this process. Their expertise has been invaluable in making this investment a reality.”