Marketing agency breaks down barriers between SMEs and household names

Swof Media has been building bridges and creating meaningful connections between its clients and some major UK businesses.

One notable success was Swof Media’s client event with David Lloyd Coventry.

Swof Media was tasked with supporting long-term client and fellow Chamber member Stratford Energy Solutions with their first event of the year to aid lead generation and brand awareness in local communities.

This led to marketing manager Jay Muldoon liaising with several big names, like the NFU and Severn Trent, before agreeing on an event partnership with David Lloyd.

The team hosted a pop-up in the leisure club, offering members information on the power of solar, as well as pastries and coffees.

Swof Media also led the design and print of all event collateral and the setup on the day too.

As Swof Media’s second event of the year, it was a great success, and the Stratford Energy team reported some meaningful conversations with families interested in their products.

A Swof spokesperson said said: “Events are always challenging, especially for SMEs who often face resource challenges and an ‘in’ with potential partners.

“Finding the right location to meet your potential customers on their turf is key – and I think this event facilitated by David Lloyd is a great example of exactly that.”

On this project, their team worked with Embello, another Chamber member, to prepare the event collateral - from the brochures to the roller banners.

Rob Wallace, general manager at David Lloyd, was also impressed with the event Swof Media and Stratford Energy hosted, adding: “Well done on the event, members seemed to have loved it.”

Pictured: Event collateral produced, and staged, by Rich Hawkins, and Jay Muldoon of Swof Media. Event collateral printed by Phoebe Glynn at Embello