The power of reciprocity: Vivean Pomell

As part of International Women’s Day 2026, leaders in Greater Birmingham share their thoughts on the power of reciprocity and support following this year’s theme of ‘Give to Gain’.

Giving back has been the mantra of Vivean Pomell throughout her career.

Drawing on her experience as an educator, she founded Learn with Lolonyo and Brynels British Millinery to empower diverse communities and champion inclusive learning.

In this inspiring interview, she reflects on the role of reciprocity, leadership, and resilience in shaping her journey.

What changes would you like to see for women in business in Greater Birmingham?

At its heart, this year’s theme “Give to Gain” highlights the power of reciprocity and support.

I believe this principle is fundamental not only in business but in how we treat one another more broadly.

One writer captured it simply: you reap what you sow. When individuals and institutions invest in others with generosity and integrity, the return is a stronger and more resilient business community.

In Greater Birmingham, I would like to see women consistently represented at every level of leadership, with equitable access to funding, mentoring, and growth opportunities.

Organisations such as the Greater Birmingham Chambers of Commerce play a vital role in creating environments where women can collaborate, share knowledge, and scale their ventures.

As a Black woman in business, I am particularly passionate about ensuring that diverse voices are recognised and supported.

My own approach is grounded in values-based leadership, treating others with fairness, dignity, and respect.

When that ethos becomes embedded across our networks, women’s success becomes visible, valued, and inspiring to the next generation.

What is one action you could take to challenge gender bias or stereotypes?   

One practical step is to continue raising awareness of unconscious bias within both business and education, while actively championing inclusive leadership and fair representation.

However, meaningful change must begin with the individual.

Each of us has a responsibility to examine our own assumptions, challenge stereotypes when we encounter them, and create spaces where women’s voices and expertise are respected.

By modelling inclusive behaviour, supporting diverse talent, and encouraging equitable decision-making, we can gradually reshape workplace cultures so that women are recognised for their innovation, capability, and leadership.

What is the biggest challenge you have faced as a woman in business and how did you overcome it?

One of the biggest challenges I encountered emerged during lockdown when I began developing Learn with Lolonyo.

As an educator with over 30 years’ experience in early years and education, I quickly realised that the market lacked culturally inclusive resources that reflected the diverse children and families I was working with.

A further challenge arose when seeking finance to develop the venture. Whether through loans or grants, the process can sometimes feel disproportionately difficult for women and entrepreneurs from diverse backgrounds. 

At times, there appears to be an underlying bias, whether conscious or unconscious, related to gender or racial profiling when accessing finance.

Rather than being discouraged, I focused on what I could influence. Drawing on my experience, research, and networks, I began developing culturally responsive learning resources that celebrate identity, wellbeing, and belonging.

What started as a challenge became an opportunity to build a business that genuinely reflects the communities it serves.

This year’s IWD theme is Give to Gain. How will you give back to either your organisation or community to help drive more change?  

For me, giving back is rooted in the principle of reciprocity, what some describe as seedtime and harvest time.

In simple terms, what we invest in others eventually returns in the form of stronger communities, deeper relationships, and sustainable opportunities.

All successful businesses are ultimately built on trust, underpinned by ethical, sound, and values-driven leadership. When leaders operate with integrity and invest in others, collaboration flourishes and opportunities multiply.

I intend to continue mentoring women who are starting or scaling businesses, sharing insights from my own journey. I also remain committed to engaging with community initiatives, workshops, and educational programmes that promote inclusive learning and entrepreneurship.

By investing time, encouragement, and knowledge into others, we strengthen the networks that allow individuals and communities to thrive.

What’s one piece of advice you would give to women looking to succeed in your industry?         

Believe in the value of your experience and perspective. Often the most powerful ideas come from lived experience and a genuine desire to solve a real problem.

My advice is to build strong networks, seek mentors, and remain open to learning. Success rarely follows a straight line, but persistence and curiosity will carry you forward.

Above all, remind yourself of one important truth: we were born to succeed. Women should never feel that their potential is defined or limited by outdated structures or patriarchal expectations.

Lead with confidence, clarity, and purpose, and you will create something meaningful and lasting.

How has being part of GBCC helped support your business or career?

Being part of the Greater Birmingham Chambers of Commerce has connected me with a vibrant network of business leaders and innovators across the region.

Through events, mentoring opportunities, and collaborative initiatives, the Chamber has provided a platform to showcase Learn with Lolonyo and build valuable partnerships.

The support and visibility gained through the Chamber have helped strengthen both the business and my professional development.

At the same time, I believe organisations such as GBCC can play an even greater role by using their strategic insight and networks to open doors with financial institutions and industry leaders, helping women-led businesses access the capital and partnerships needed to scale.

By continuing to champion inclusive entrepreneurship, the Chamber can help shape a more dynamic and equitable business ecosystem for the region.