AI Made simple: How to boost business productivity
Part of the Business Growth Studio
Practical guidance for small and medium-sized businesses ready to put AI to work
AI is no longer something on the horizon. It is already changing how businesses operate, how work gets done and where productivity gains are found. Yet for many SMEs, knowing where to start and what good actually looks like remains genuinely unclear.
This session cuts through the noise. Join Jo Birch, MD of GROWTHINNK, board member of Tech WM, and Chair of the AI specialist interest group for the West Midlands, for a practical, honest look at what AI adoption means for your business and how to move forward with confidence.
Whether you have already started experimenting or are still weighing up where AI fits, this workshop gives you the grounding to take a considered next step from a small business leader with lived experience of deploying Ai as a non-technical specialist and who is leading and engaging in conversations at the frontier.
What we'll cover:
✔️ Why AI adoption matters now and what is driving the urgency for UK businesses
✔️ The difference between adopting AI and deploying it effectively
✔️ What AI looks like in practice for small and medium-sized businesses
✔️ Practical tips for making AI work for you, your team and your customers
✔️ Real examples of AI applications and what they have delivered
✔️ How to begin building agentic capabilities without a large in-house team
Who should attend?
- SME owners and founders with new ideas or products
- Entrepreneurs and start-ups looking to commercialise innovation
- Business leaders seeking new revenue streams
- Innovation, product, and business development professionals
Agenda:
- 9:00am – Registration, Refreshments & Networking
- 9:30am – Welcome from the Chamber
- 9:40am – Workshop delivery
- 10:50am – Closing comments from the Chamber
Speaker
Jo Birch
Venue
📍GBCC, 7th Floor West Wing, 54 Hagley Road, Birmingham, B16 8PE
Why this matters!
This workshop event is part of the Business Growth Studio, a new GBCC programme designed to equip Greater Birmingham SMEs with the essential tools, knowledge, and connections to grow confidently in today’s economy. Through digital resources, expert insights, practical workshops, peer support, learning & sharing, and networking opportunities, the Business Growth Studio supports SMEs through the different stages of their journey.
