Name: Global Brunch - Connections and Culture
Start: 2025-06-20T09:30:00
End: 2025-06-20T11:30:00
Location: Arcadis

Connections and Culture

This is the fourth in our Global Brunch series where we will be hosting a practical and interactive session to gain insights on how to build the right connections and having knowledge of local culture are the keys to supercharging your export success.

“It’s not what you know its who you know” and while accurate data is crucial, knowing who has the best knowledge is vital to minimising risk. To ensure you gain a competitive advantage whether that is what products would be most in demand, how to translate brand messages (both in meaning and language!) to navigating legal and finance systems.

This session will bring together a panel of experts to share their insights on how being able to build the right connections effectively and consistently will have a significant impact on your global growth whether an exporter looking to enter a new market or completely new to exporting.

Our Global Brunch event is your opportunity to connect, learn and ask our experts their insights on the future of international trade for our region.

Why Attend:

Building Connections: Learn why relationships are the key to unlock global success
Cultural Impact: Understand how local culture influences success or not!
Risk Minimisation: Discover how cultural understanding reduces export risks
Translating Brand Messages: Master the art of communicating your brand across borders
Legal & Financial Systems: Navigate different countries’ legal and financial landscapes effectively.

Join us for this inspiring event - it is a strictly no “power point zone” just powerful storytelling and curious conversations!

The event is part of Exporting Starts Here, a fully funded programme commissioned by the West Midlands Combined Authority (WMCA) and funded by the UK Shared Prosperity Fund (UKSPF). Led by the Coventry and Warwickshire Chamber of Commerce, this initiative supports businesses in Birmingham, Coventry, Dudley, Sandwell, Solihull, Walsall, and Wolverhampton.