Practical Strategies for Sustainability that drive competitveness, efficenecy, and long-term value 

Part of the Business Growth Studio

Turning Green Goals into Business Growth

As sustainability moves from “nice to have” to business critical, SMEs face a growing challenge: how to turn environmental goals into real commercial opportunities without adding cost or complexity. Businesses that act now can cut costs, unlock new revenue streams, attract customers, and gain a competitive edge, while those that delay risk losing market share, talent, and investor confidence.  Customers, investors, and employees increasingly expect businesses to act responsibly, but doing so must also support growth, resilience, and profitability.

Join us for an engaging and practical session where sustainability experts and SME leaders share real-world insights on embedding green practices into everyday business strategy. Learn how to move beyond compliance and unlock value through smarter, more sustainable operations.

What we'll cover:

✔️ Turn sustainability commitments into measurable business benefits.

✔️ Reduce costs and improve efficiency through greener operations

✔️ Strengthen brand reputation and customer loyalty through credible green action

✔️ Access funding, incentives, and partnerships that support sustainable growth

✔️ Future-proof your business against regulatory, supply chain, and market risks

This event combines expert insight, practical case studies, and interactive discussion to help SMEs turn green ambition into competitive advantage.

Who should attend?

  • SME owners and directors
  • Operations, finance, and sustainability leads
  • Business leaders looking to grow responsibly and future-proof their organisations
  • Companies at the start of (or partway through) their sustainability journey

Agenda:

  • 9:00am – Registration, Refreshments & Networking
  • 9:30am – Welcome from the Chamber
  • 9:40am – Workshop delivery
  • 10:50am – Closing comments from the Chamber

Speaker

Speakers to be announced. 

Venue

📍GBCC, 7th Floor West Wing, 54 Hagley Road, Birmingham, B16 8PE

 Get directions 

Why this matters!

This workshop event is part of the Business Growth Studio, a new GBCC programme designed to equip Greater Birmingham SMEs with the essential tools, knowledge, and connections to grow confidently in today’s economy. Through digital resources, expert insights, practical workshops, peer support, learning & sharing, and networking opportunities, the Business Growth Studio supports SMEs through the different stages of their journey.