23 Jun 2025

100 young people upskilled amid regional employment crisis

Steve Rigby.jpg

Over the past 12 months, more than 100 young unemployed people from the West Midlands have completed a Skills Bootcamp programme that will help them into work with funding from The Rigby Foundation.

One year ago, Steve Rigby (pictured), co-CEO of the Rigby Group, announced that his family’s charity- The Rigby Foundation - would be donating £600k over three years to not-for-profit, Generation UK to help the region’s young people get into skilled, well-paid jobs.

Generation UK runs skills bootcamps on cloud and data engineering and technology, green energy and health and social care, and supports individuals facing barriers to employment into life-changing careers.

It has an impressive track record with 65 per cent of learners are placed in jobs within six months of completing the bootcamp, and the average starting salary for those learners is around £25,000 per year.

Deanna Woodhouse-Hawkins is a 25 year old Birmingham  success story. Deanna lives in Quinton with her family, and will shortly pass her 3 months’ probation as a Junior Python Developer at Global Telecoms Networks.

Completing her degree in Computing & IT in 2023, Deanna applied for more than 1,200 jobs and only secured a handful of interviews.

She was demoralised and on Universal Credit for more than a year, before she came across Generation UK.

She signed up and started a tech bootcamp in October 2024 - completing it in January 2025 before securing her job.

Deanna said: “The course set up by Generation UK instilled hope that I would be able to get a job in the field I was passionate about and had trained for.

“Following a tough period faced with rejection after rejection and my mental health being negatively affected, the bootcamp and wrap-around support helped me to land my amazing role at my employer. I am excited to see where my career takes me.”

There are currently 26,000 unemployed young people across the region, and youth employment is double the national average in areas such as Walsall, Wolverhampton and Birmingham.

Steve Rigby, Chair of The Rigby Foundation, said: “The Trustees of The Rigby Foundation are committed to helping our region’s young unemployed.

“Generation UK has a great track record of delivering life changing bootcamps for young people facing barriers to employment, and our funding is ensuring many more local youngsters have a chance to participate and hopefully secure a meaningful job.

“We are delighted our partnership has got off to such a great start. Already over 100 local young people have benefited from Generation UK support over the past 12 months.

“We look forward to hearing many more success stories over the next two years as our Foundation’s three year commitment progresses.”

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