Bold plans to build 1,000 homes revealed
Spitfire has announced bold new plans to deliver more than 1,000 homes as part of a new strategy to increase the brand 's reach across the Midlands.
Unveiling Spitfire Homes as part of a refreshed brand strategy and new range of homes, the move will open the business up to a wider customer base.
Privately owned as part of IM Properties, the firm has set out a new strategy which is says will open up the house-builder to a wider customer base.
The new direction led to a land spend commitment in excess of £60million.
Planned developments span locations including Gloucestershire, Leicestershire, Northamptonshire, Warwickshire and Worcestershire, highlighting Spitfire 's reach and ambitions for the Midlands.
The gross development value of the brand 's pipeline tops £350million.
Ben Leather (pictured), managing director at Spitfire, said: “Spitfire has built a name for itself over the last decade for creating design-led, unique, premium and high-specification properties in some of the UK 's most sought-after locations under the Spitfire Bespoke Homes marque.
“With growing demand for our homes, and ever changing market requirements, we want to bring Spitfire 's clear design-led approach to a wider marketplace.
“Spitfire Homes will bring the best of both worlds, opening up our new product range to a much larger audience, while continuing to develop our signature properties as part of our Bespoke Collection.
“Both will be evidently Spitfire, carrying our trademark ethos and the principles that we are recognised for. This is an incredibly exciting time for our business, and I am excited for what the future holds for Spitfire Homes. ”
To further grow its portfolio, Spitfire is also actively seeking land opportunities within a 60-minute drive time from its headquarters in Solihull.
Leather added: “We are immensely proud of the history Spitfire has written in the past 10 years, and these plans mark a significant milestone for the company. ”
To find out more about Spitfire Homes, click here.