Burton artist unveils dual-front creative agency and music production studio
Burton Chamber member Matt Kelly is now a dual-operation professional – working as both a strategic brand partner and a DJ and music producer.
According to Mr Kelly, the unique fusion bridges the gap between corporate identity and sonic experience, offering a holistic approach to how brands and audiences connect.
As a strategic brand partner, Matt helps businesses find their authentic voice, align with high-impact partners, and architect narratives that scale.
Transitioning into the booth, Matt applies these same principles to music, curating high-energy environments and producing tracks designed to evoke specific emotional responses.
Matt said: “Whether I’m building a brand framework or producing a track, the goal is identical: resonance,"
"In the boardroom, we’re telling a story through values and visuals. On the dancefloor, we’re telling it through rhythm and frequency.
“Both require a deep understanding of human behavior and the courage to be authentic."
By operating at the intersection of strategy and sound, Matt provides a rare value proposition for lifestyle brands, event organisers, and tech-forward companies.
His services now include brand strategy including framework development, partnership alignment and storytelling alongside music production consisting of custom soundscapes, track production, and live DJ sets.