05 Jan 2022

Cadbury owner launches Philadelphia plant-based alternative

philadelphia(895620)

Philadelphia Plant Based, a new plant-based alternative, has launched across Tesco supermarkets this week.

The new variation, which will sit alongside the original, has been rigorously tested to ensure it delivers the same levels of taste and quality as the other products in the Philadelphia range.

A combination of oats and almonds creates the creaminess of Philadelphia without the dairy.

Philadelphia Plant Based will be launched in the brand 's 100 per cent recyclable packaging, soon to be made with recycled plastic later in 2022.

Louise Stigant, UK managing director, Mondel?z International, said: “With over half a million people taking part in this year 's Veganuary, the appetite for plant-based alternatives has never been more apparent.

“We 've worked hard to make sure new Philadelphia Plant Based really delivers the same great taste and creaminess that people love and expect from Philadelphia, and we 're delighted that there 's now a Philadelphia product for everyone - not a bagel or slice of toasted sourdough ever needs to go without again! ”

Philadelphia Plant Based is available throughout 699 Tesco supermarkets nationwide and online, priced at £2.50 for a 150g tub (pricing is at the sole discretion of the retailer).