College backs Chamber leadership campaign

A Birmingham education establishment has been confirmed as a headline partner for the Chamber 's Growth Through People productivity and leadership campaign.

Growth Through People aims to help local firms boost productivity through improved leadership and people management skills.

South and City College Birmingham have agreed to support the event as a headline partner.

Delivered by the Greater Birmingham Chambers of Commerce with a range of partners, it includes free training sessions, workshops and webinars alongside research and thought leadership content, all delivered together with Chamber members.

The 2021 campaign attracted around 400 delegates.

There were also 24 thought leadership blogs, advice from 16 local leaders in social media videos, and a four-podcast mini-series on the Chamber Podcast.

The campaign hashtag reached more than 300,000 accounts on Twitter alone. The 2021 campaign was delivered in partnership with over 50 Chamber member and stakeholder organisations.

2022 is the sixth year of the campaign.

It will commence on Monday (28 February) with Growth Through Responsible Leadership Week and end with a conference on 30 March at Eastside Rooms.

Each week of the campaign will feature an event and a webinar, each offering expert advice and peer-to-peer guidance on a key area of leadership and people management, supported by podcasts and thought leadership blog content.

South and City College Birmingham will join Aston University, Birmingham City Council and the West Midlands Combined Authority as headline sponsors and partners of the campaign.

South and City College Birmingham is the provider of choice for hundreds of businesses.

The college is one of the largest and most successful further education colleges in the West Midlands with extensive experience of delivering technical qualifications including professional, creative, engineering, construction and service industries.

South and City College Birmingham staff have sector expertise and deliver training to meet the very latest industry standards and legislative requirements and a wide range of recruitment and training options including pre-employment training, work experience, apprenticeships and in work learning

Emily Stubbs, policy and projects manager at the Chamber, said: “We are incredibly excited to kick off the Growth Through People campaign next week, sharing expertise from our headline sponsors and partners, as well as other organisations from across Chamber membership.

“Effective leadership and people management is fundamental to business productivity and growth.

“As we emerge into the latest phase of the ongoing pandemic and navigate new challenges associated with long-term changes in the way we live and work, Growth Through People aims to share best practice and expert advice on leading responsibly, attracting and engaging talent, unlocking potential and harnessing resilience in organisations across the region.

“Growth Through People wouldn 't be possible without the world-class expertise of our members and the support of our headline sponsors and partners.

“We 're exited to work with South and City College Birmingham to share some of their expertise, in particular on attracting, developing and unlocking the potential of talented individuals within your business throughout the campaign. ”

Rebecca Waterfield (pictured), deputy director - employer engagement and apprenticeships, South and City College Birmingham, said: “We are delighted to sponsor Growth through People 2022. Our region is now emerging from the pandemic and vacancy rates are on the rise.

“The difficult recruitment market many organisations are facing has highlighted the importance of attracting, recruiting and retaining the right people to ensure business success.

“Supporting individuals into work and to progress and prosper in their careers is at the heart of what we do here at SCCB.

“With thousands of students ' studying with us to gain the skills and qualifications needed to enter the region 's economy and a number of initiatives to support in work learning and development we feel the Growth through People Campaign is an excellent vehicle to support business access a range of tool kits to develop the workforce to meet current and future needs. ”

Click here to find out more about and book your FREE place at Growth Through People events and webinars.

Click here to find out more about the Growth Through People conference.