Copywriter supports future creative talent
Copywriting agency Lexicomm has been inspiring young creatives - with owner Anita Ellis took on the role of mentor to work-experience student Imaan Patel.
Imaan, who has just finished her first year of A-levels, was keen to get some creative writing experience to help with her university application to study journalism.
And she spent three days with Anita at Lexicomm - writing blog posts and helping out with social media.
Imaan said: “I enjoyed my time at Lexicomm! Anita was great at getting the best out of the three days.
“The highlight would have to be when she gave me control of the business' LinkedIn account. I had so much fun doing a social media takeover.
“ I also wrote a post for her blog about embracing a unique writing voice. When we met in person, she shared connections in the journalism industry.
“I am very grateful for the opportunity. It is tricky to find someone willing to take on a 16-year-old girl in the creative writing industry, even if it is for a couple of days."
The work experience took place virtually with Imaan getting first-hand experience of client workshops and development webinars, as well as an in-person breakfast networking event.
Imaan learnt about blog writing, how to structure a press release and got creative with social media posts as part of a mini LinkedIn takeover.
Anita said: “It was a real honour to be asked to host a work experience placement for Imaan. Lexicomm is about to turn two years old in September so it 's wonderful to be able to give something back and offer real-life writing experience. As female creative business owners, we need to do all we can to inspire young women to follow their creative dreams.
“Imaan has shown real skill and initiative in her writing and has smashed engagement as part of the Lexicomm Social Media Takeover. I 'm really proud of her and excited to see what her future holds! ”
Pictured: Imaan and Anita