Go True North reaches two-million YouTube views in business education drive

Go True North has announced that its YouTube channel, GTN Vision to Venture, has surpassed two-million views - reaching the milestone this month.

The achievement marks a significant moment for the Cannock-based consultancy, which launched its UK operation in 2024 after founding the original business in Australia in 2013.

The channel's two-million views were accumulated in under six months, with the first million milestone reached in October 2025.

GTN Vision to Venture is built around a clear strategic objective to equip small business owners with the tools and thinking they need to move from reactive, instinct-driven operations to structured, scalable businesses.

Topics covered include process improvement and operational clarity, all told through real business owner stories.

This is underpinned by Go True North's flagship offering, the Vision to Venture Programme, a structured consultancy pathway designed to help small business owners build businesses that work without them being the bottleneck.

Neil Betts, founder of Go True North, said: "This isn't about the view count. It's about what those views represent, small business owners actively searching for a better way to run their businesses.

“When our content leads to real outcomes for real people, that's when the numbers mean something."

The GTN Vision to Venture channel is available on YouTube, and further information about Go True North's services can be found through the website.

Pictured from left to right: Neil Betts and Mark Goode, managing director of the Inspired Selections Group