Marketing agency forge ahead with museum partnership

Midlands-based marketing agency Mooch Creative have been appointed to work with the Black Country Living Museum (BCLM) on a new reprographics project.

Mooch Creative are a fully-integrated creative agency, delivering projects from multi-channel campaign launches, traditional and digital PR, local newspaper advertisements and social media posts.

The recent win for the agency is to support the local Museum in creating reprographics for one of the Museum 's new buildings, a recreation of a West Bromwich Building Society.

In partnership, the teams will deliver a series of reprographics to help bring the Museum 's new building to life with historically accurate products for the space.

Changes are afoot for both partners and the team at Mooch have recently moved into a new office at Swallows Barn on the Brockhill Court Estate.

Mooch said they are delighted with the win, especially as the team are such big fans of the Museum.

Director, Daniel Berry, said: “We set our sights on working with the Black Country Living Museum and we couldn't be happier to win such a prestigious tender. The 'Forging Ahead' development is going to make the Museum an even more exciting place to visit as well as open up the experience to a whole new raft of visitors. ”

Ciara Costello, Collections assistant at Black Country Living Museum, said: “Our capital development BCLM: Forging Ahead sees the Museum 's story extend into the 1940s, 50s and 60s with the construction of a brand-new high street and industrial quarter almost complete.

“The project has created opportunities for us to engage with design agencies in order to create reprographics for our brand new shops. ”

“With the help of Mooch Creative, we are excited to bring our recreation of West Bromwich Building Society to life with historically accurate reprographics and ephemera. We were drawn to the agency by their creative pitch and genuine enthusiasm for our brand and we look forward to working with them on this exciting project ”.

Pictured: Mooch creative director, Dan Berry, alongside creative director Luke, head of Client services Ash and designer, Jess, during a creative session at The Black Country Living Museum