23 May 2025

Sister companies support Princess Royal’s patron charity

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Birmingham-based Simpex Express and sister company Samphire Cargo have supported Transaid, joining the charity’s nationwide campaign to raise awareness and drive support across the transport and logistics sector.

This year’s theme was ‘Driving Change Together – Promoting Transaid!’, with the goal of highlighting the charity’s life-saving work and encourage more people in the industry to get involved.

Transaid works across sub-Saharan Africa to improve road safety and access to healthcare through safe, sustainable transport solutions.

Founded by Save the Children, The Chartered Institute of Logistics and Transport (CILT), and its Patron, HRH The Princess Royal, Transaid has over 25 years of experience working with communities, partners, and governments to address transport challenges across sub-Saharan Africa.

Throughout their campaign, Simpex and Samphire spread the word internally across their teams and externally to their wider network, encouraging colleagues, customers, and industry partners to learn more about the charity and consider getting involved.

Simon Beechener, managing director at Simpex Express, said: “We’re proud to support Transaid and play a part in promoting the important work they do.

“As a company working in logistics every day, we recognise how vital safe and reliable transport is — not just for business, but for saving lives. Transaid’s work is a great example of that in action.”

To find out more about Transaid and how you can support their mission, visit the website.

Pictured (L-R): Stacy Woodall, Timi Smith-Watson (Samphire) and Linsey Stanley (Simpex Leeds) meeting the Princess Royal

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