11 Aug 2025

Chamber launches exclusive ‘AI for Business Leaders’ training course

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An exclusive course on how AI can transform and benefit businesses has been launched by Greater Birmingham Chambers of Commerce.

‘AI for Business Leaders’ is delivered in partnership with Netcom and Intel, offering practical insights in to the world of artificial intelligence.

This immersive full-day training course, taking place on 11 September, is tailored for business leaders from diverse industries who are eager to harness the power of AI to drive growth, boost efficiency, and unlock new avenues for innovation.

Participants will gain valuable insights into:

  • What artificial intelligence is - and what it isn’t
  • How to spot AI opportunities within their own organisations
  • Practical applications of AI to enhance efficiency, decision-making and innovation
  • Steps to ensure their business is digitally prepared for seamless AI integration

Participants will also explore tools and demos used by leading companies and receive an Intel Digital Readiness Certificate after the course.

Leah Quarmby, training manager at the GBCC, said: “Designed for senior-level professionals - including managing directors, CEOs, and executive leadership teams - this full-day course features four sessions covering a wide range of topics, offering expert guidance that participants can immediately apply within their organisations.”

The face-to-face course is broken down in to:

  • Session 1 (1 hour): Introduction to Artificial Intelligence 
  • Session 2 (1 hour): Fundamentals of how modern AI models work
  • Session 3 (2 hours): Implementing AI in the company
  • Session 4 (2 hours): AI in Practice: Technical demo and tool overview

To help get the most out of the day, it is recommended that participants complete a 90-minute online module beforehand. This will be sent ahead of the workshop.

The course cost is £75 (plus VAT) for GBCC members and £125 (plus VAT) for non-members.

Book now by contacting our training team at [email protected] or by doing so online.