Royal Business Fair 2025: Building a Thriving Business Community

Will Crawford

Founder & CEO, quietnote

Will Crawford is the Founder and Director of quietnote, a UK based company pioneering the quietnote approach - an innovative healthcare approach based on mindfulness and music. Will studied at the Royal Birmingham Conservatoire where he graduated with a first class honours degree in 2021. Will studied at the UK College of Mindfulness Meditation where he became a fully qualified mindfulness teacher. Will is also the Vice President of the Future Faces Chamber of Commerce.

Belinda Kaur

Speaker & Host, BK Networks

Founder of BK Networks – versatile podcast studio and personal branding training and consultancy.

Within six years Belinda Kaur has consistently become the top choice for leading corporate clients such as Santander, Aston University, and Canon to invite for consultations, event hosting and workshop delivery covering topics from entrepreneurship, personal branding, mental health and female empowerment inspiring the next generation of leaders.

Her deep belief in the power of community has seen Belinda use her unique storytelling abilities to share her expertise to 1000's of people across the country in schools, colleges, and universities. Her talks and sessions have been described as life-changing, thought provoking and impactful.

Belinda fosters a community for individuals to connect with similar-minded peers through innovative networking events, workshops and programmes through her branding consultancy BK Networks.

Additionally, she operates a versatile podcast studio - BK Spaces in Central Birmingham. Her effortless ability to bring people together and create a safe-space for creatives and founders alike has made a household name within the Midlands business ecosystem.

Anita Ellis

Copywriter and Director , Lexicomm

Anita Ellis is a punchy copywriter and director of Lexicomm. She specialises in brand messaging, tone of voice and copy that grabs clients by the eyeballs (think LinkedIn profiles, case studies, email sequences, sales proposals and websites).

To hear more from Anita, sign up to the Marketing Mouthful - a weekly email for people that want to build better marketing habits: lexicomm.co.uk/subscribe

Anita has also just launched a waiting list for her brand new course How to Freelance without the ‘feast and famine’

Sign up to the waiting list here:

https://mailchi.mp/lexicomm/how-to-freelance-without-the-feast-and-famine

LinkedIn.com/anitaellis

Zoe Bennett

Founder and CEO, Training Personified Ltd

Zoe Bennett, BEM, is a highly accomplished and internationally renowned multi-award-winning speaker and Mindset Resilience Coach, celebrated for her trademarked title, The Motivational Queen. Known for her unwavering determination and her empowering "never give up" ethos, Zoe is a beacon of inspiration to audiences worldwide.

Zoe’s core topics are Through adversity breeds success" "Resilience" "Choices" "Goal Setting" "Entrepreneurship" “Leadership” "Networking for Success" “Employability” “Equity, Diversity and Inclusion” and “Speaking Confidently”

Having endured extreme adversity, including suffering physical harm and the devastating loss of her father, who was brutally tortured to death, Zoe has harnessed these experiences to fuel her passion for helping others. She teaches resilience and a never-give-up mindset, empowering individuals to overcome personal and professional challenges. Her story is a testament to the power of inner strength, determination, and the ability to turn pain into purpose.

Zoe holds a Master’s degree that encompasses leadership, sales, and business acumen, providing her with the foundation to inspire transformation in both personal lives and corporate environments. 

As the founder and CEO of Training Personified Ltd, Zoe has successfully helped individuals struggling with confidence issues, homelessness, mental health challenges, long-term unemployment, and ex-offenders. Through her impactful programs, she has guided countless participants toward achieving their career goals by equipping them with the tools to coach themselves toward success.

Neil Kearsley

Founder and CEO, Endecay Professional Development

Neil Kearsley is the Founder and CEO of Endecay Professional Development and brings over two decades public sector experience, combining leadership insight with psychometrics and coaching to guide professionals through self-discovery and personal branding.

Neil helps individuals discover more about themselves, uncover their strengths, align with their values, and present themselves with confidence and clarity, empowering clients to develop their authentic brands to drive connection and impact.

Neil is an ILM Accredited L7 Coach and has a deep expertise with Myers-Briggs, Hogan, Wave, Emotional Intelligence and Strengthscope psychometrics for individuals and groups.

Shaun Cremins

CX DIRECTOR, insight6

Shaun Cremins, a Certified Customer Experience Professional (CCXP), empowers businesses to not just navigate, but thrive in today's rapidly evolving digital landscape. With a focus on transforming CX rhetoric into tangible results, Shaun specialises in crafting customer journeys that leverage the power of AI and digitisation to drive measurable success.

His deep expertise in customer insight, journey mapping, and service design enables him to partner with businesses to identify friction points, cultivate lasting customer loyalty, and ensure every interaction aligns with their core purpose. Shaun’s approach uniquely blends data-driven analysis with genuine empathy, strategic planning with compelling storytelling, and ambitious ideas with practical business realities.

Understanding that effective AI and digitisation are no longer optional but essential for growth, Shaun equips SMEs with the knowledge and strategies to harness these tools for enhanced customer engagement and streamlined operations. His passion lies in guiding businesses to unlock their full potential in a world where a seamless, digitally-enhanced customer experience is paramount. Shaun is a keen cyclist, and just as he navigates challenging terrains on his two-wheeled adventures, He brings a forward-thinking and results-oriented energy to helping businesses conquer the complexities of the modern marketplace.

Shaun is a committee member for the Royal Sutton Coldfield Chamber of Commerce and Trustee for The Cancer Support Centre, a sanctuary of support for all those affected by cancer. 

Phil Webb

CEO & Co-Founder, Vu Ai

Phil is the CEO and Co-Founder of Vu Ai, a UK-based AI & Automation Agency helping organisations unlock the power of artificial intelligence to work smarter. With a background in scaling tech start-ups and leading growth at a digital agency, he blends commercial insight with a passion for practical AI. Phil now supports businesses of all sizes, from SMEs to local councils, in adopting AI that drives real results.

Neil Bayliss

Hubtel IT

Neil Bayliss is the Founder & Managing Director of Hubtel IT, a leading Managed Service Provider in the Midlands. Established over 20 years ago, Neil has built Hubtel IT from a one-person startup into a successful and growing MSP serving over 300 clients from a variety of industries.

Hubtel IT delivers IT support, cyber security, hosted telephony and managed print solutions. Under Neil’s leadership, Hubtel IT has become a trusted partner for businesses seeking reliable and proactive IT, and he remains actively involved in shaping the company’s vision and growth.

In 2025, Neil became a co-opted executive committee member of the Solihull Chamber of Commerce where he hopes to help steer the Chamber into continued collaboration with local businesses. Outside of work, Neil is married with two children and a dog. He enjoys cycling, golf and supporting Birmingham City Football Club.